PRESS COVERAGE

In its fifth annual gift guide of goods made by alumni businesses, George Washington University pays tribute to alumna Susan Costa-Walston, owner and designer of Lily Trotters Compression.  Included in the listing is a snapshot of the company's remarkable origins and Walston's inside scoop that these colorful socks are not just for women:  "We call them the Secret Society of Men Who Wear Lily Trotters," she shares.  Bottom line: Lily Trotters are a great way to fill everyone's stockings this year!
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Textile Insight taps into the expertise and experience of Susan Costa Walston, Lily Trotters Founder & Designer, in their quest to better understand the innovation behind product design. In the article, Susan shares her opinion on what percentage of a product should be designated function versus fashion (or as she likes to put it, design). Read the feature and you'll be sure to get a better understanding of the brain behind our brand!
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Socks are the main event in the August 2018 edition of Outdoor Insight - specifically best practices when it comes to selling at brick and mortar retailers. How do retailers get socks to generate substantial income and keep consumers coming back for more? A few experts, including our own Chief Strategist Kim Gross, weighed in. Read More.
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